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Usablenet Blog

    MediaPost: The Quick And The Dead: Challenges To Achieving Real-Time Mobile Marketing Agility [Blog]

    At this point, no one can deny the game-changing effect of mobile on marketing efforts. With ever-increasing adoption of smartphones and tablets across all demographics, we’ve ...
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    Mobile Commerce Daily: Aeropostale teases AeroNow rebranding with social, text campaigns [Blog]

    Fashion retailer Aeropostale is using social and mobile messaging to build anticipation for the upcoming reveal of its new rebranding initiative on July 28, including a text ...
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    CMO.com: The Biggest Mistakes Marketers Are Making [Blog]

    The benefits of a well-executed marketing plan are many, but to realize them CMOs must first ensure their strategies and tactics are right.
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    Spotlight on U-Campaign for Mobile Marketing Flexibility [Blog]

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