As mobile usage continues to flourish, influencing $970 billion of in-store sales and accounting for 50% of travel bookings among millennials, it’s essential for brands to further ...
By Carin van Vuuren, Usablenet If there was ever any doubt of mobile’s essential role to retail success, the most recent holiday shopping season should put that to bed. Last year, ...
You’re familiar with the saying: you can lead a horse to water, but you can’t make them drink. Customers are certainly ready and willing to perform important tasks on mobile, but ...
The average consumer now spends more than 3 hours a day engaged with content on mobile, with much of this time spent within apps. Many brands have taken note and prioritized apps ...
The mobile channel is redefining digital initiatives. In fact, 80 percent of marketers using mobile believe their efforts on the channel do or will provide a return on investment, ...