Multi-screen Success Remains the Missing Piece of Brands’ Mobile Efforts [Blog]
Mar 12, 2015
Today, mobile has penetrated every industry and become an essential part of users’ lives worldwide. Mobile is influencing everything from entertainment to research and shopping, ...
Mobile in Financial Services: Still Lacking but Heading in the Right Direction [Blog]
Feb 23, 2015
As mobile becomes more central to how consumers connect with brands, financial services companies need to do more to reach customers and personalize the digital experience. Legal ...
Travel and tourism is a trillion dollar industry that is continuing to grow and change. The largest change we have seen is the shift to mobile. Since mobile has become an everyday ...
CMO.com: Real Mobile Marketing Agility Requires Relevance [Blog]
Dec 22, 2014
The ability to incorporate new information and deploy personalized campaigns to a consumer’s preferred device in real time is easier said than done. A platform from which to ...
No Silver Bullets for Mobile Performance [White Paper]
Nov 12, 2014
It used to be that a company's mobile website was just another way that customers were able to interact with them. Increasingly, the mobile website is the primary touchpoint for ...
Shift To User-Centered Design If You Want Your Brand To Succeed In Mobile [Blog]
Oct 26, 2014
The speed of mobile adoption and ever-rising customer expectations, driven by technology are changing the way brands compete today. Mobile has become consumer’s preferred medium ...
Four Principles that Guide Design for Mobile [White Paper]
Oct 10, 2014
UX is a key differentiator in mobile experiences. One of the best ways to create customer delight is to provide an exceptional user experience across channels, products and ...
