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UsableNet Blog
CMO.com: Real Mobile Marketing Agility Requires Relevance [Blog]
Dec 22, 2014
The ability to incorporate new information and deploy personalized campaigns to a consumer’s preferred device in real time is easier said than done. A platform from which to ...
No Silver Bullets for Mobile Performance [White Paper]
Nov 12, 2014
It used to be that a company's mobile website was just another way that customers were able to interact with them. Increasingly, the mobile website is the primary touchpoint for ...
Shift To User-Centered Design If You Want Your Brand To Succeed In Mobile [Blog]
Oct 26, 2014
The speed of mobile adoption and ever-rising customer expectations, driven by technology are changing the way brands compete today. Mobile has become consumer’s preferred medium ...
Four Principles that Guide Design for Mobile [White Paper]
Oct 10, 2014
UX is a key differentiator in mobile experiences. One of the best ways to create customer delight is to provide an exceptional user experience across channels, products and ...
Two Strategies for Success This Holiday Shopping Season [Blog]
Oct 9, 2014
The number one way to be successful this holiday season will be to execute an effective mobile strategy. As technology continues to develop, mobile encompasses more components ...
In a world where first impressions mean everything and one in five millennials will only wait two seconds for a mobile site to load, it’s more important than ever that brands ...
For Utilities, Low Effort, High Value Techniques are Key to the Mobile Experience [Blog]
Sep 17, 2014
As consumers increasingly turn to smartphones as their preferred medium for interaction, service providers are expected to offer users seamless mobile experiences with quick ...
Website Magazine: Top Brand Rocks Loyalty, Mobile [Blog]
Sep 14, 2014
When you’re one of the most recognizable brands in the world, consumers expect a certain type of experience – as in a flawless one – and their digital expectations are no ...
The mobile channel is redefining digital initiatives. In fact, 80 percent of marketers using mobile believe their efforts on the channel do or will provide a return on investment, ...
